Head of Digital Marketing - Remote Job at Kimberly-Clark, Chicago, IL

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  • Kimberly-Clark
  • Chicago, IL

Job Description

Director, Digital Commerce + Omnichannel Marketing Strategy Job Description

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.

Kimberly-Clark North America (KCNA) is seeking a strategic, entrepreneurial-minded, analytical leader to join its Digital Commerce + Omnichannel Marketing organization. The role is a great fit for an ambitious, innovative candidate who is eager to drive a high-growth and transformative business within a fast-paced, dynamic environment.

The Director, Digital Commerce + Omnichannel Marketing Strategy is a leader in both strategy development and strategy execution for KCNA’s Digital Commerce + Omni business. This individual and his/her team will act as the singular, strategic voice of the KCNA Digital Commerce + Omni marketing in service of mid + long-term initiatives, digital experience, digital + shopper/performance marketing (e.g., retail media, agency, integrated planning, etc.) transformation, and capability building. The Director will lead a high-performing team of Strategy managers in addition to partnering with KCNA Field Sales + HQ teams in strategy development projects across a range of situations, including full digital commerce strategies, marketing + media strategies/processes, as well as omnichannel specific strategies, playbooks, forecasting/analytics, and operating plans to ensure KCNA delivers on its growth agenda and deliver industry best-in-class thought leadership.

We are seeking a strategic digital and marketing leader with a broad skill set which demonstrates visionary + innovative thought leadership, analytical horsepower, excellent business judgement, relationship building + management, and a passion to be a change-agent motivated by making a positive impact every day.

In this role, you will:

  • Lead innovative end-to-end Digital Commerce strategy development as a partner to business leaders and make adjustments to existing strategies based upon new learning and changes in the competitive environment/broader digital industry.
  • Participate in and ensure Digital Commerce integration in the Strategic Business Planning process while also driving integration of Omni Marketing into the yearly integrated marketing planning process (Content + Connections Planning)
  • Lead process development and execution/integration of Digital Commerce + Omnichannel Marketing operating rhythms, analytics + measurement (digital shelf, financial metrics, retail media, traditional shopper) into existing/new HQ and field sales workstreams.
  • Own thought leadership for business problem definition, project scoping, analytical approach, and work-planning.
  • Direct + directly execute data analysis for delivery of strategic projects including financial modeling and insight analysis.
  • Interpret results from multiple project components and translate these findings into clear and compelling recommendations and solutions.
  • Conduct interviews, lead brainstorming sessions, find critical business information, and help business leaders develop innovative approaches to their business.
  • Add personal insight, galvanize discussion and debate across the organization on key strategic issues, generating ideas and creative frameworks, and use a combination of facts, judgement, and personal impact to build credibility and influence outcomes.
  • Take ownership for program design, implementation, and change management on select projects critical to our Digital Commerce + Omnichannel Marketing business strategy.
  • Navigate + influence a cross-functional, matrix organization to secure continued support from the right stakeholders at all levels (e.g. Executive leadership to Manager level) to drive business results and build talent.

About Us

Huggies. Kleenex. Cottonelle. Scott. Kotex. Poise. Depend. Kimberly-Clark Professional. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.


You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

  • Bachelor’s degree
  • 10+ years experience in Strategy/Consulting, Digital Commerce, Omnichannel (Shopper), and/or Performance Marketing
  • Knowledge of/experience working with key retailers (e.g., Walmart, Target, Kroger, Amazon)
  • Strong analytical skills leveraging data and insights to identify opportunities, develop strategies, drive decision-making, and execute plans to address.
  • Ability to think and act strategically and to drive commercial planning and execution.
  • Creative thinking and problem-solving skills.
  • Passion for leading, innovating and educating in the area of Digital Commerce and Omnichannel Marketing
  • Direct experience working in a highly matrixed, global company and capability to influence stakeholders at all levels
  • Experience successfully coaching and developing others, particularly in a remote/virtual environment
  • High threshold for working and thriving in an ambiguous, fast-paced environment, e.g. ability to pivot quickly, figuring it out and adapting as you go
  • Demonstrated ability to lead + manage multiple projects – prioritization, planning, and task delegation across internal + external partners
  • Experience driving change management
  • Excellent communication skills (both verbal and written)
  • Travel: 10%

Preferred:

  • CPG experience
  • Master’s degree
  • Consulting experience

Total Benefits

Here are just a few of the benefits you’d enjoy working in this role for Kimberly-Clark. For a complete overview, see .

Great support for good health with medical, dental, and vision coverage options with no waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.

Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.

Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.

Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered

Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website .

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world, which is why we seek to build a workforce that encompassesthe experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

Veterans and members of the Reserve and Guard are highly encouraged to apply.

Salary Range: 181,220 – 234,260 USD

At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities t]]> <

Job Tags

Full time, Temporary work, Relocation, Flexible hours,

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