Job Description

Email & SMS Marketing Specialist – X Scale (Hybrid, Charlotte, NC)

🚀 Want to turn first-time buyers into loyal customers and maximize LTV? Keep reading.

Who We Are

X Scale helps ecommerce brands scale smarter, faster, and more efficiently through AI-powered marketing and tech-enabled managed services.

✅ We don’t just send messages. We build relationships.

✅ We don’t just automate campaigns. We drive revenue.

✅ We don’t just execute. We create long-term customer loyalty.

Our sweet spot? Brands in Health & Wellness, CPG, Food & Drink, Pet Supply, and Automotive —ranging from $3M to $100M in revenue .

The Role: Email & SMS Marketing Specialist

📍 Charlotte, NC | Hybrid

Your mission? Own and optimize retention marketing across Email, SMS, and Push campaigns to drive repeat purchases and maximize LTV.

What You’ll Do

📩 Email Marketing – Strategize, write, and execute high-converting email campaigns that nurture customers and drive sales.

📲 SMS Marketing – Develop and launch SMS campaigns that engage customers with timely, personalized messages.

🔔 Push Marketing – Create and deploy strategic push notifications to increase retention and customer action.

🎨 Design Content - Create compelling emails and assets that will be used inside of the emails using Canva, Photoshop, or Illustrator

🎯 Own Klaviyo strategy – Manage segmentation, automation flows, A/B testing, and performance optimizations.

💡 Develop Lifecycle Campaigns – Welcome flows, abandoned cart, post-purchase, win-back, VIP, and more.

📊 Analyze & Optimize – Track key metrics (open rates, CTR, conversions, revenue per send) and implement data-backed improvements.

🤝 Collaborate cross-functionally – Work with paid media, content, and strategy teams to align messaging across all channels.

⚡ Test & Iterate – Continuously refine messaging, subject lines, and creative to drive performance.

Who You Are

✔️ 3+ years experience in Email & SMS marketing, preferably in ecommerce.

✔️ Klaviyo expert – You know it inside and out, from automation to advanced segmentation.

✔️ Direct response marketer – Every campaign you send is designed to convert and drive action.

✔️ Data-driven & analytical – You use insights to optimize performance and increase revenue.

✔️ Creative but strategic – You write messaging that sells, not just sounds good.

✔️ Proactive & fast-moving – You take ownership and push things forward without waiting.

✔️ Charlotte-based – You thrive in a hybrid environment and love collaborating in person.

Why X Scale?

🔥 Own a high-impact role – Your work directly drives retention, engagement, and revenue.

📈 Growth-focused environment – We scale brands AND careers.

💡 Cutting-edge tools & AI-driven insights – Stay ahead of the game.

💰 Competitive salary + career growth opportunities – No ceiling on your potential.

🚀 Ready to turn Email, SMS, and Push into a revenue machine? Apply now!

Job Tags

Similar Jobs